11
JAN
2018

Hyperlocal, a great word for the Independent Consumer Businesses (ICB).

The term “Hyperlocal” has been around for at least two decades and like most of us, it is not a word we generally heard many folks using until just recently. If you are a news reporter, real estate agent or someone involved in local community activities the word has been heard...
03
JAN
2017

Mobile POS its time is now.

For years, those ICB members who needed a POS system because of the size and nature of their business had limited choices with large price tags. The smaller ICB who did not have an absolute need of a POS system but could have benefited from one had to stick with a simple cash...
25
JUN
2016

The Mobile Platform – Targeting Hyperlocal Consumers

It has never been easy to target customers where they are, when you want to reach them. That is changing. Today, 133.7 million consumers, a full 52.5% of the US population, own a smart phone, making them accessible for merchants to reach them in more immediate ways. The average...
15
JUN
2016

Guest Wi-Fi, coming to your local competitors

The question is should you offer a Guest Wi-Fi connection to your customers? If you have ever gone into a Starbucks with your tablet to do a little work, you know how nice it is to be able to make use of their free Wi-Fi connection. Alternatively, you may have gone into Office...
27
MAY
2016

INTERNET MARKETING BEST OF BOTH WORLDS, EFFECTIVE AND INEXPENSIVE – WHY NOT USE IT?

How often can you be involved with something in your business marketing program that is truly effective and has a very strong ROI? It our experience, with working with the ICB community, we would have to say not very frequently. More importantly, usually when this kind of...
25
MAY
2016

HAVE YOU SPOKEN TO YOUR PAYMENT PROVIDER RECENTLY?

We all know that retail technology has been a rapidly changing environment over the last several years, but nothing has been changing as fast as the third-party payments and loyalty programs.   Many years ago, when credit cards got its start, numerous experts said that we were...
23
MAY
2016

DIGITAL SIGNAGE – CAN IT WORK FOR YOU?

Digital Signage is another one of those technology changes which is starting to make a major impact on the ICB market. Almost all ICB businesses can find a solution to meet their marketing needs as well as their pocket book. No one should hand writing signs, producing signs using...
15
MAY
2016

WHAT MAKES US DIFFERENT?

tGrowth Solutions is a technology implementation company working with business owners helping them understand; what technologies are available for their company, why it is important to understand and use those obtainable technologies for continued growth and prosperity, and most...
14
MAY
2016

Technology, a blessing or a curse?

Technology, is it, a blessing or a curse for the ICB market? Or could it be both depending on the use of or lack thereof? Or is technology a blessing to the informed and a curse to the uninformed? On the other hand, is technology neither a blessing nor a curse in that it is...
26
APR
2016

Email Marketing Does Work!!

While email can be an Independent Consumer Business’s (ICB) effective Multi–Channel selling tool,using email as a marketing tool is also a very successful way for an ICB company to increase customer satisfaction and the bottom line.It is a cost-effective marketing tool that...
12